Social Media has come a long way over the years. The first known social media platform was a website called Six Degrees which was founded in 1997. Since then, there…
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SEO is no more a game of on-page keyword and meta optimization. In fact, if you are not living under the rock, then you should know that your website’s user…
Your efforts to read this article have already depicted your interest in SEO (Search Engine Optimization). Like many others, if you are anxious to get knowledge about SEO and have…
It’s 2018, and success in online advertising and digital marketing largely hinges on how you pronounce it, who you’ll sell to, and for how much. For starters, consumers’ use of devices…
With the rise in popularity of ephemeral content; that is the type of content which lasts for only 24 hours and then disappears forever, marketers and brands need to be…
Social media is a dynamic field with 2017 seeing no shortage of changes in the form of new features, brand opportunities, and consumer preferences. 2018 is set to take the…
You can’t spend more than you actually have. This “rule” is true for big and small companies alike. What the budget is there for, in any way, is to let…
Customers are always in the spotlight for marketers across industries and continents. It is an everyday duty of the market specialist to examine customers’ expectations, what motivates them to buy…
Scamming happens everywhere and many times it is very hard to trace the person who is behind it. However, when people try to scam you on Skype it is possible…
“What happens online is you are constantly dealing with invisible audiences” By Danah Boyd According to my opinion, the correlation between online media and the public relations has always been…